Here’s some more information from the Western Fictioneers Conference:
- Type into the search function words with hash tags #amreading or #GoodReads
- Follow other authors and organizations
- See who other Tweeps are following or who is following them
- Show some personality
- Followers want content that is credible, intelligent, and valuable.
- Don’t use up your entire 140 characters – leave room for re-tweeters
- #ICYMI (In Case You Missed It) on recycled posts
- More than 70% of re-tweeted content is about news, and more than 50% of re-tweeted content is either instructional or entertainment-related.
- Using the words “Please Re-Tweet” will generate 4 times more re-tweets.
- You’re more likely to get re-tweets on the weekend
- Use no more than two hash tags (#) to avoid clutter.
- 5/5/5 Rule – 5 minutes responding, 5 minutes searching, 5 minutes tweeting
- Pay with a Tweet – readers can download a freebie if they tweet about it. Costs minimal amount per tweet.
- Schedule tweets at different times for followers in different time zones
- Use Followerwonk to find optimal posting time tailored to your audience
- Create a tweet that promotes one of your books, preferably with an image attached and then pin the tweet to the top of your feed. Doing this will help other authors find your book tweet to promote. Also, when people check out your profile, the first thing they see will be your book tweet, which again will help build awareness
